Imersian vs Cylindo: style their own room, or configure in 3D

Cylindo is an AR / 3D viewer or configurator that renders furniture from one 3D model per product, on the product page and through the phone camera. Imersian is a geometry-based spatial visualizer that reads the shopper's room from one photo and places your real products in it at true scale.

11points compared, side by side

The short version

Choose Cylindo if you are a furniture brand with highly configurable products and need 360 views, configurators, web AR and lifestyle imagery produced from one 3D master asset across many sales channels. Choose Imersian if you are a Shopify home retailer who wants shoppers to design a room with several of your products, including rugs, wall art and furniture, at true scale in a photo of their own room, and to go live in less than 48 hours. Cylindo quotes pricing on request; Imersian's plans are on /pricing, and the Room Visualizer is priced on room uploads, not on each product a shopper tries.

  1. Cylindo is a 3D viewer, configurator and web AR platform with a content pipeline for 360 spins, packshots and lifestyle imagery. Imersian reads the shopper's room from one photo and places your real products in it at true scale.
  2. Cylindo's configurators handle modules, fabrics and finishes on the product page. Imersian lets shoppers combine furniture, rugs, wall art, décor and lighting in one room scene.
  3. Cylindo shows products in the room through web AR on the phone camera; its room-photo Stager is listed as coming soon. Imersian reads the room once from one uploaded photo, then products place, move and rotate without re-reading it.
  4. With Imersian, rugs, wall art, wallpaper, tiles and flooring are shown from your own product images with no 3D model, and furniture models are generated from your existing product photos.
  5. Cylindo's Shopify integration is set up by adding its scripts to the store theme. Imersian is a native Shopify app: our team onboards and checks your products, and you're live in less than 48 hours.
Cylindo
Imersian
How the room is understood
CylindoThrough the phone camera with web-native AR in Safari (iOS) and Chrome (Android), no app. A room-photo feature (Stager) is listed as coming soon.
ImersianReads the room's geometry once from one photo of the shopper's room, or the shopper picks a room template. Products then place, move and rotate without re-reading the room.
Is the shown product the real product image or regenerated
CylindoThe real product, rendered from its 3D Master Asset. Quickshot lifestyle scenes generate the surrounding room with AI around that verified asset (merchant imagery, not a shopper view).
ImersianThe real product. Rugs, wall art, wallpaper, tiles and flooring are placed from your own product images; furniture and décor from a 3D model of the product. Nothing is redrawn by an image model.
True-to-scale placement
CylindoYes in AR: 'actual scale and proportions' in the shopper's real space. Modular Designer shows live dimensions; Dimension Shots add scaled dimension imagery.
ImersianYes. True to scale from the room's geometry, with real shadows, and products sit in front of or behind what is already in the room.
Multiple products in one scene
CylindoModular Designer builds product sets (for example a dining table with chairs) in 3D. Placing several separate products together in AR is not publicly documented; Stager multi-product staging is listed as coming soon.
ImersianYes. Several products in one room, including furniture, rugs, wall art, décor and lighting on walls and ceilings, then add them all to cart.
Move, rotate and swap after placement
CylindoConfiguration choices carry through to AR, and Modular Designer lets shoppers add, remove and rearrange modules. Move and rotate controls in AR are not described on the AR page.
ImersianYes. Shoppers move, rotate and swap products in the same room without re-reading it.
Cost as shopper usage grows
CylindoPricing on request, 'tailored to your catalog, your channels, and how you use Cylindo'. How usage affects price is not publicly documented.
ImersianPriced on room uploads, not on each product a shopper tries. Placing, moving and swapping products in an uploaded room is not counted, and room templates are not metered. See /pricing.
3D models required
CylindoYes for 360, configurators and AR: a 3D Master Asset per product, made by Cylindo or ingested from your own files. AI Master Assets use four reference photos for eligible simple products (no patterned materials) and deliver silo images within 72 hours.
ImersianNone for rugs, wall art, wallpaper, tiles or flooring. Furniture and décor need a 3D model, generated from your existing product photos (one-time fee per product, see /pricing) or supplied by you at no onboarding cost.
Shopify setup
CylindoIntegration guide for Shopify: add Cylindo scripts to theme.liquid, replace the product gallery file, and in some setups map metafields. No Shopify App Store listing found.
ImersianNative Shopify app. Our team onboards and checks your products, and you're live in less than 48 hours.
Other ecommerce platforms
CylindoImplementation guides for Adobe Commerce (Magento), BigCommerce and WooCommerce. Content also goes out to retailer portals, marketplaces and dealer networks, and connects to the product information, image library and business systems a brand already runs.
ImersianSupported through embeddable components and the API, activated with our team.
Analytics for the merchant
CylindoImages served, unique shopper sessions, time on content, top configurations, and conversion and average order value tied to content, with Google Analytics 4.
ImersianPerformance analytics included. Advanced analytics unlock at higher monthly spend. See /pricing.
AI shopping assistant using the same room photo
CylindoNot publicly documented as a product. Cylindo's blog describes AI 'visual guided selling' as a direction; its product pages list no shopper-facing AI assistant.
ImersianYes, as a separate product. The AI Shopping Assistant reads room size, colour palette, style and light from the shopper's photo, recommends products with the reason each fits, and hands the chosen one to the Room Visualizer.

How Imersian approaches the problem

1 photo

Room reconstruction from a single photo

Shoppers upload one photo of their room. Spatial AI reads the floor, walls, scale and light, then places products at true 1:1 size in that room, not a template scene. No app, no LiDAR.

Whole room

Multi-product styling, add all to cart

Rugs, furniture, wallpaper and decor can be placed together in one session, with a rug sitting correctly under an existing sofa. The shopper adds the whole look to cart in one step.

Photos in

3D models generated from product photography

The AI 3D Creator turns the product photos a retailer already has into 3D models, so a large catalog can go live without commissioning 3D production first.

Judge it on the evidence

Product

Imersian Visualizer

Shoppers see your products at true scale in a photo of their own room, with no app to download. A 3D product visualizer for Shopify. Book a demo.

Solution

Outdoor Furniture

Shoppers place lounges, dining settings and umbrellas at true scale on their own patio from one photo. The same Room Visualizer works indoors and outdoors.

Solution

Furniture

Furniture visualizer for Shopify retailers. Shoppers place your sofas and tables at true scale in their own room. AI 3D Creator makes the models.

See it on your own catalogue

See your products in a real room

Send us 3 product links and we'll show them in a real room on the call.

5.0 star rating on the Shopify App Store
Live in less than 48 hours
Capel Rugs shoppers spend an average of 6.4 minutes in the visualizer