Rugs
Imersian's rug visualizer places any rug at true scale in a photo of the shopper's room. Fewer size doubts, fewer returns. Sign up on the portal in minutes.
Imersian vs Roomvo: resurface a room, or furnish it at true scale
Roomvo is a materials and surface visualizer that applies floors, walls and countertops to a room photo. Imersian is a geometry-based spatial visualizer that reads the shopper's room from one photo and places your real products in it at true scale.
11points compared, side by sideChoose Roomvo if you sell flooring, tile or other hard surfaces through showrooms or a dealer network and want an established visualizer with in-store kiosks and manufacturer catalogues already connected. Choose Imersian if you run a Shopify store selling rugs, furniture, wall art, wallpaper or flooring and want shoppers to furnish their own room at true scale, move, rotate and swap products in one scene, and arrive there from an AI Shopping Assistant that reads the same photo.
- Roomvo is a materials and surface visualizer. Its site lists flooring, tile, paint, wallpaper, rugs, countertops, exteriors, furnishings and wall décor.
- Roomvo's strength is reach: a large retailer network, showroom kiosks and a partner program that puts manufacturer catalogues on dealer sites.
- Imersian reads the room's geometry once from one photo, so products sit at true scale, in front of or behind what is already in the room.
- Imersian is priced on room uploads, not on each product a shopper tries. Roomvo's paid pricing is quoted on request.
- Imersian is a native Shopify app, live in less than 48 hours, with no 3D models needed for rugs, wall art, wallpaper, tiles or flooring.
Roomvo
Imersian
How the room is understood
RoomvoDetects the photo's surfaces, lighting and shadows, then applies the product. Shopper uploads a photo or picks a sample room.
ImersianReads the room's geometry once from one photo of the shopper's room, or the shopper picks a room template. Products then place, move and rotate without re-reading the room.
Is the shown product the real product image or regenerated
RoomvoRoomvo says it superimposes the product onto the detected surface. It is not described as regenerating the product.
ImersianThe real product. Rugs, wall art, wallpaper, tiles and flooring are placed from your own product images; furniture and décor from a 3D model of the product. Nothing is redrawn by an image model.
True-to-scale placement
RoomvoRoomvo describes 'realistic, accurate results'. How scale is measured is not publicly documented.
ImersianYes. True to scale from the room's geometry, with real shadows, and products sit in front of or behind what is already in the room.
Multiple products in one scene
RoomvoYes for surfaces: floor coverings, wall treatments and countertops in the same image.
ImersianYes. Several products in one room, including furniture, rugs, wall art, décor and lighting on walls and ceilings, then add them all to cart.
Move, rotate and swap after placement
RoomvoDocumented: swap product, compare, remove product, change room, rotate surface. Moving a placed item is not publicly documented.
ImersianYes. Shoppers move, rotate and swap products in the same room without re-reading it.
Cost as shopper usage grows
RoomvoNot publicly documented; quoted on request. Roomvo Assistant is described as free forever for independent retailers.
ImersianPriced on room uploads, not on each product a shopper tries. Placing, moving and swapping products in an uploaded room is not counted, and room templates are not metered. See /pricing.
3D models required
RoomvoNot publicly documented for the visualizer. Roomvo sells 3D Virtual Samples as a separate product.
ImersianNone for rugs, wall art, wallpaper, tiles or flooring. Furniture and décor need a 3D model, generated from your existing product photos (one-time fee per product, see /pricing) or supplied by you at no onboarding cost.
Shopify setup
RoomvoNo Roomvo listing found on the Shopify App Store. Roomvo says it 'integrates quickly and easily with your existing website'.
ImersianNative Shopify app. Our team onboards and checks your products, and you're live in less than 48 hours.
Other ecommerce platforms
RoomvoAdded to an existing website; platform-specific setup is not publicly documented. Roomvo Sites offers hosted retailer websites.
ImersianSupported through embeddable components and the API, activated with our team.
Analytics for the merchant
RoomvoManufacturers get analytics on product views, visualizations and click-through rates. Roomvo PRO adds reports plus lead and sample tracking.
ImersianPerformance analytics included. Advanced analytics unlock at higher monthly spend. See /pricing.
AI shopping assistant using the same room photo
RoomvoNot publicly documented. 'Roomvo Assistant' is described as a free room visualizer for independent retailers.
ImersianYes, as a separate product. The AI Shopping Assistant reads room size, colour palette, style and light from the shopper's photo, recommends products with the reason each fits, and hands the chosen one to the Room Visualizer.
How Imersian approaches the problem
1 photo
Room reconstruction from a single photo
Shoppers upload one photo of their room. Spatial AI reads the floor, walls, scale and light, then places products at true 1:1 size in that room, not a template scene. No app, no LiDAR.
Whole room
Multi-product styling, add all to cart
Rugs, furniture, wallpaper and decor can be placed together in one session, with a rug sitting correctly under an existing sofa. The shopper adds the whole look to cart in one step.
Photos in
3D models generated from product photography
The AI 3D Creator turns the product photos a retailer already has into 3D models, so a large catalog can go live without commissioning 3D production first.
Judge it on the evidence
Spatial AI Visualizer
Imersian's 3D product visualizer lets shoppers place your products at true scale in a photo of their own room. Fewer doubts, more carts. Sign up on the portal.
Outdoor Furniture
Shoppers place lounges, dining settings and umbrellas at true scale on their own patio from one photo. The only visualizer that works indoors and outdoors.
See it on your own catalogue
See your products in a real room
Send us 3 product links and we'll show them in a real room on the call.
5.0 star rating on the Shopify App Store
Live in less than 48 hours
Capel Rugs shoppers spend an average of 6.4 minutes in the visualizer