# Imersian > Imersian is the spatial commerce platform for modern furniture and rug retailers. Visualize products in your space with AI-powered room visualization. ## What is Imersian? Imersian is a spatial commerce platform that enables furniture and rug retailers to offer AI-powered 3D and augmented reality (AR) product visualisation directly on their ecommerce stores. Shoppers can place true-to-scale furniture and rugs inside a photo of their own room before purchasing, reducing returns and increasing conversion rates. ## Core Products - **AI 3D Creator** (`/features/ai-3d-creator`): Automatically generates photorealistic 3D models from product photos — no manual modelling required. - **Augmented Reality Visualiser** (`/features/augmented-reality`): WebAR experience that places furniture in the shopper's real room via their phone camera. - **Room Visualiser** (`/features/high-quality-renderings`): AI-powered room scene renderer — shoppers upload a room photo and see products placed inside it. - **Magic Eraser** (`/features/magic-eraser`): AI tool that removes existing furniture from room photos, making space for new products. ## Who Uses Imersian? Furniture retailers, rug brands, and home decor ecommerce stores — from independent Shopify merchants to enterprise omnichannel retailers. Particularly strong in Australia/NZ and expanding globally. ## Pricing Plans - AU$225/month: For brands that need only 3D - Starter: For Growing brands needing Visualizer - Pro: High-volume retailers requiring automation - Free Trial: Try before you commit Full pricing: https://www.imersian.com/pricing ## Frequently Asked Questions Q: What is Imersian? A: Imersian is a spatial commerce platform that helps furniture, rug, and home retailers turn flat product pages into interactive, room-aware 3D experiences. It is the Confidence Layer between inspiration and purchase — not an AR widget, but a measurable conversion and returns lever. Q: How does Imersian increase ecommerce conversion? A: Spatial confidence is the conversion lever. When shoppers see a product fitting in their actual room at true scale, they hesitate less and order more accurately. Retailers in early pilots have seen up to a 94% lift in PDP conversion and around a 40% reduction in returns. Q: Do we need a 3D team or asset library to start? A: No. Imersian's AI 3D Creator generates production-ready 3D models from your existing product photography. You go from PDP imagery to a live spatial visualizer without building an in-house 3D team or running a separate asset pipeline. Q: Which platforms does Imersian integrate with? A: We ship a native Shopify Theme App Extension that installs in minutes without theme code edits. For BigCommerce, custom Next.js storefronts, and headless setups, we expose the platform via embeddable web components and a documented API. Q: Which categories does Imersian support? A: Imersian is purpose-built for furniture, rugs, flooring, wall art, wallpaper, and home decor. The platform handles 3D objects with occlusion (sofas, tables, lighting) as well as flat-asset categories like rugs and wallpaper. ## Recent Product Updates - [Fixed] Camera Framing Now Matches Portal Configuration — Fixed a bug where the viewer could ignore the configured camera position, zoom limits, and field of view. (2026-07-01) - [New] Keep track of all the latest updates on Imersian — All the latest updates to the imersian platform, in one place. Accesible in the portal and our website (2026-06-01) - [Improved] Customers can view product details from the Visualiser — Customers can now view product details like dimensions, skus and visit product pages from the visualiser. (2026-05-24) - [New] Introducing Swap Mode for Furniture — Furniture products can now be swapped or added to scene enhancing customer experience for trying different variants and products. (2026-05-12) - [Improved] Help center now accessible directly in the portal — Moved help center to the Portal for easier documentation access. Simply navigate to the help center from the sidebar. (2026-04-12) Full changelog: https://www.imersian.com/changelog ## Key URLs - Homepage: https://www.imersian.com - Features: https://www.imersian.com/features - Pricing: https://www.imersian.com/pricing - Case Studies: https://www.imersian.com/case-studies - Blog: https://www.imersian.com/blog - What's New / Product Updates: https://www.imersian.com/changelog - Contact: https://www.imersian.com/contact - Full LLM context: https://www.imersian.com/llms-full.txt ## Contact - Website: https://www.imersian.com - LinkedIn: https://linkedin.com/company/imersian - Twitter/X: https://twitter.com/imersian